![Adoption of NFTs and Cryptocurrency in Marketing](https://coverimages.igi-global.com/cover-images/covers/thumbnails/9798369313923.png) |
Reena Malik (Chitkara University, India), Jyoti Verma (Chitkara Business School, Chitkara University, Punjab, India), Prashant Chaudhary (Dr. Vishwanath Karad MIT World Peace University, India), Ambuj Sharma (Ballabh Pant Social Science Institute, India)
Copyright © 2024. 294 pages.
In modern business, digital skills have become a prerequisite for organizational success. Amidst the digital transformation, cryptocurrencies and Non-Fungible Tokens...
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