William L. Quisenberry

William Quisenberry resides in Lexington, KY, and has a diverse background that includes studying and practicing within the field of business administration, coordinating implementation projects for Fortune 500 clients, managing and overseeing vendors/suppliers, operations management, project management, marketing, research analysis, consulting, and teaching at the collegiate level. Dr. Quisenberry has collaborated and worked on projects with a variety of major organizations in the marketplace that include: Lexmark International, Halliburton, Branch Banking and Trust, The U.S. Department of Veterans Affairs, Wal-Mart, The U.S. Army Corps of Engineers, Accenture, IBM, Best Buy, Lockheed Martin, John Hancock Financial, and the World Trade Center Association. Dr. Quisenberry holds a Bachelor of Business Administration (BBA) degree in Finance, a BBA in Marketing, as well as a Master of Business Administration degree from Sullivan University's Graduate School of Business, and a Post-Graduate Certification in Forensic Accounting from Davenport University. He also possesses a Doctor of Business Administration (DBA) degree with a specialization in Leadership from Walden University.

Publications

Healthcare Treatment Innovation, Medical Tourism, and Hospital Business Strategy for Global Markets
Marlena Daryousef, Darrell Norman Burrell, Allison J. Huff, Quatavia McLester, Kevin Richardson, Kiana S. Zanganeh, Delores Springs, William L. Quisenberry, Elizabeth I. Omotoye. © 2024. 14 pages.
The United States is facing a growing crisis in the form of increasing medical care costs for both the insured and uninsured. One innovative strategy to address increasing costs...
Management Consulting in Healthcare as an Innovative Means of Addressing an Organizational Cultural Crisis
Maria D. Baez, Allison J. Huff, Darrell Norman Burrell, Quatavia McLester, Delores Springs, William L. Quisenberry, Elizabeth I. Omotoye, Marlena Daryousef, Kiana S. Zanganeh, Kevin Richardson, Laura A. Jones. © 2024. 18 pages.
An increasing number of reports of sexual harassment in the workplace and medical education is challenging the current state of medical education and healthcare. The trauma and...
Diversity Interventions and Healthcare Management: A Real-World Case Study
Kim L. Brown-Jackson, Darrell Norman Burrell, Quatavia McLester, William L. Quisenberry, Robert Statts, Sharon L Burton, Maria D. Baez, Marlena Daryousef, Emad Rahim, Aikyna Finch, Laura Ann Jones, Elizabeth I. Omotoye. © 2024. 25 pages.
Racial discrimination against employees, customers, and clients continues to be a pressing challenge in various organizations and industries, including the healthcare sector. The...
Coaching Cybersecurity Project Managers and Cybersecurity Engineers
Amalisha Sabie Aridi, Darrell Norman Burrell, Aikyna Finch, Sharon L. Burton, William L. Quisenberry, Laura Ann Jones, Marlena Daryousef, Danielle Gervacio Graf, Michelle Denise Espinoza, Maria Mondala-Duncan. © 2024. 22 pages.
This inquiry emphasizes executive coaching as an indispensable leadership development tool in cybersecurity project management, encompassing cyber engineering and offensive...
Complexities of Change Management Strategy During Healthcare Mergers
William L. Quisenberry, Darrell Norman Burrell, Allison J. Huff, Kevin Richardson, Sharon L. Burton, Margaret Crowe, Quatavia McLester, Kiana S. Zanganeh. © 2023. 17 pages.
Change management and leadership is a complex set of efforts and processes that frequently lead to failure for many organizations due to a need for more sound organizational...
Marketing Innovation Responsiveness in the Food and Beverage Marketplace
Eugene J. Lewis, Darrell Norman Burrell, Kevin Richardson, Laura Ann Jones, William L. Quisenberry, Marlena Daryousef, Sharon L. Burton, Margaret Crowe, Angel Justo Jones. © 2023. 16 pages.
COVID-19 had a devastating effect on the wine industry, decimating wineries' on-premise sales and forcing down projected industry revenue for 2020 by 14%. The decline in wine...
Organizational Dynamics and Complexities in Healthcare Organizations
Maria D. Baez, Darrell Norman Burrell, Kevin Richardson, William L. Quisenberry, Angela Hines, Judith Mairs-Levy, Laura Ann Jones, Marlena Daryousef, Amalisha Sabie Aridi. © 2023. 22 pages.
Research shows that 70-90% of mergers and acquisitions (M&As) fail due to culture clashes. The number of mergers and acquisitions in the healthcare industry has been increasing...