Vinod Kumar

Vinod Kumar is an Associate Professor in Maharishi Markandeshwar (Deemed to be University), Mullana, Ambala. His research interest areas are branding and service marketing. He has 14 years of experience in management teaching. He has published more than 30 publications in reputed journals along with various patents and copyrights.

Publications

The Issues and Challenges Faced by Faculty Members for Using Information Communication Technology
The Issues and Challenges Faced by Faculty Members for Using Information Communication Technology
Simerjeet Singh Bawa, Rajit Verma, Sunayna Khurana, Ram Singh, Vinod Kumar, Meenu Gupta, Mandeep Kaur, Makarand Upadhyaya. © 2024. 8 pages.
There are several challenges with ICT use in education, notably moral and legal ones. Both educators and learners ought to have a basic awareness of the challenges and issues...
Sustainable Future: Government Initiatives in the Adoption of Emerging Sustainable Technologies by Startups in India
Sustainable Future: Government Initiatives in the Adoption of Emerging Sustainable Technologies by Startups in India
Naaz Gorowara, Suchitra Yadav, Vinod Kumar. © 2024. 20 pages.
Sustainable initiatives involve efforts focusing on the conservation of resources, reduction in waste and pollution, along with ensuring that the ecological balance is...
Enhancing Organisational Intelligence Integration of Artificial Intelligence and Knowledge Management: Frameworks in India
Enhancing Organisational Intelligence Integration of Artificial Intelligence and Knowledge Management: Frameworks in India
Deepa Sharma, Chauhan, Vinod Kumar. © 2024. 18 pages.
Knowledge is recognized as a central component for an organisation to remain competitive. In this current phase, the blend of artificial intelligence (AI) and knowledge...
Navigating Consumer Engagement: Unveiling the Influence of Social Media Influencers
Navigating Consumer Engagement: Unveiling the Influence of Social Media Influencers
Rajni Bala, Vinod Kumar, Ritu Sharma. © 2024. 18 pages.
Consumer engagement is paramount in the digital era, where people actively engage with brands. The importance of social media influencers in influencing customer behavior has...
Immersive Learning: Navigating the Future With Virtual and Augmented Reality in Education
Immersive Learning: Navigating the Future With Virtual and Augmented Reality in Education
Garima Arora, Vinod Kumar, Ankur Mangla, Rajit Verma. © 2024. 22 pages.
Immersive learning and technology are instructional strategies that use cutting-edge technologies to create dynamic and captivating learning environments. With this combination...
Role of Customer Experience-Driven Business Innovation Framework for the Modern Enterprises
Role of Customer Experience-Driven Business Innovation Framework for the Modern Enterprises
Vinod Kumar, Deepa Sharma, Sadhna Chauhan. © 2023. 17 pages.
Every day, the business environment is changing rapidly and becoming complex, so organizations must develop new and out of the box strategies and implement such frameworks that...