T. Sathya Priya

T. Priya is working as Assistant Professor in Department of Management Studies at Coimbatore Institute of Technology, Coimbatore.

Publications

Quantifying the Impacts of Artificial Intelligence Implementations in Marketing
Subhashini Durai, Geetha Manoharan, T. Sathya Priya, R. Jayanthi, Abdul Razak, Sunitha Purushottam Ashtikar. © 2024. 25 pages.
AI will personalize marketing. Analysis of client behavior and preferences customizes product and service suggestions. AI-powered CRM solutions can automate customer service...
Human Resource Management and the Rollout of Industry 4.0: Investigating the Impact of Artificial Intelligence
Subhashini Durai, Geetha Manoharan, T. Sathya Priya, R. Jayanthi, Abdul Razak, Sunitha Purushottam Ashtikar. © 2024. 26 pages.
Today, HR lending helps technology develop quickly by automating manual work. Future HR will be led by AI. AI can transform your HR experience. AI will automate HRM tasks...