What is Case Writing

The chapter covers the rudiments of writing a case study and the teaching notes or instructor's manual. While the chapter focuses on business cases for publication in top-tiered journals, examples of how these standards may be relaxed for lower-tiered journals, conference papers, and other peer-evaluated research outlets is also given. The author is currently associate editor of one case journal and editor of another and has taught case writing around the globe. While rooted in the methods of the North American Case Research Association this article incorporates ideas from the Harvard, Ivey, and other case study publishers.