They are also known as the In-Betweeners. It is the demographic cohort sandwiched between the iconic Baby Boomers and the much-discussed Millennials. Their birth years generally fall between the mid-1960s and the early 1980s(though specific ranges can vary slightly). Gen X is characterized by being Independent and Resourceful, full of Pragmatism and Scepticism, Dark Humour and Sarcasm, Cynicism and Disillusionment, Strong Community Bonds Tech-Savvy with Boundaries, having Entrepreneurial Spirit and maintaining Work-Life Balance. Growing up in the shadow of the Boomers and witnessing economic uncertainty, Gen Xers developed a strong sense of independence and self-reliance. They are resourceful and adaptable, often embracing DIY solutions and carving their own paths. Witnessing the economic struggles of their parents and the idealism of the Boomers, Gen Xers tend to be more pragmatic and skeptical. They focus on practical solutions and are less swayed by grand narratives or hype.While comfortable with technology, Gen Xers often draw a line between the digital and real worlds. They value real-life interaction and prioritize human connection over constant online engagement. Gen Xers prioritize work-life balance and value personal time. They seek flexibility and meaning in their work, and are less likely to subscribe to the “hustle culture” mentality. Many Gen Xers are drawn to entrepreneurship and self-employment. Their resourcefulness and adaptability make them well-suited to navigating the uncertainties of starting their own ventures. Having witnessed societal shifts and economic challenges, Gen Xers often developed a dry sense of humor and sarcastic wit as a coping mechanism. They are not afraid to laugh at themselves or point out absurdities. Some Gen Xers exhibit a level of cynicism or disillusionment, born from witnessing their parents' struggles and experiencing economic instability. However, many have channeled this into activism and advocacy for positive change. Despite their independent nature, Gen Xers value strong community bonds. They cherish close friendships and prioritize real-life connections over superficial online interactions.
Published in Chapter:
The Convergence of Services and AI: The Opportunities and Challenges With Special Reference to the Indian Market
Copyright: © 2024
|Pages: 25
DOI: 10.4018/979-8-3693-2153-9.ch009
Abstract
The chapter explores the far-reaching impact of AI on the Indian service sector, focusing on consumer attitudes and perceptions regarding the use of AI in service sectors. It addresses potential implications such as job displacement and workforce upskilling. The chapter explores AI adoption in the Indian market, its applications, benefits, challenges, and future possibilities. It also offers a glimpse of the ethical dilemmas and promising future of AI in the service industry. The data gathered through the qualitative survey would provide valuable insights into the attitudes and perceptions of Indian consumers on AI use in the Indian market along their difficulties and comfort zone about the use of AI in service sectors.