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What is Social semiotics

Handbook of Research on Collaborative Learning Using Concept Mapping
The study of the signs that people make in order to communicate and of the sign makers and their motivations.
Published in Chapter:
Exploring Semiotic Approaches to Analysing Multidimensional Concept Maps Using Methods that Value Collaboration
Christina J. Preston (University of London, UK)
DOI: 10.4018/978-1-59904-992-2.ch013
Abstract
This chapter focuses on teachers’ multidimensional concept mapping data collected at the beginning and end of a one-year Masters level course about e-learning. A multidimensional concept map (MDCM) defines any concept map that is multimodal, multimedia, multilayered and/or multi-authored. The teachers’ personal and professional learning priorities are analysed using two semiotic methods: the first is a traditional analysis of the words used to label the nodes; the second is an innovative analysis method that treats the whole map as a semiotic artefact, in which all the elements, including the words, have equal importance. The findings suggest that these tools offer deep insights into the learning priorities of individuals and groups, especially the affective and motivational factors. The teachers, as co-researchers, also adopted MDCM to underpin collaborative thinking. These research tools can be used in the assessment process to value multimodal literacy and collaborative engagement in new knowledge construction.
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From an Empire to Brexit: Globalization and Glocalization in British Advertising
An approach to human communication studying meaning making as a social practice.
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Making Meaning of Maturity Ratings in Manga: A Multimodal Analysis
The way someone’s cultural influence allows them to make meaning of the world around them.
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Sight Translation: Best Practices in Healthcare and in Training
As a method of analysis, social semiotics focuses on analysing and describing the semiotic resources exploited in different contexts and on developing ways that show how these are organised to create meaning together.
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Speaking Mathematically: The Role of Language and Communication in Teaching and Learning of Mathematics
This is referred to as a branch of the field of semiotics which investigates human signifying practices in specific social and cultural circumstances, and which tries to explain as a social practice.
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Developing Environmental Literacy Through Eco-Documentary-Mediated Climate Change Education: A Metalanguage Toolkit With Multimodal Approaches
An analytical perspective viewing a multimodal discourse as a result of the interaction among a wide range of semiosis rather than the simple sum of these semiosis.
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CulturalNature Arga#2
Is a branch of Semiotics that investigates meaning production in a social and cultural context, as something intimately connected with the related social practices.
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Digital Storytelling and Teachers' Disciplinary Multiliteracies
A branch of the field of semiotics that investigates meaning making as a social practice, e.g. Systemic Functional Linguistics.
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Social Semiotics for Social Media Visuals: A Framework for Analysis and Interpretation
Social semiotics is a method, an approach, an analytical perspective, and research strategy that enables researchers to investigate the systematic relationships between social reality and signs, texts, and discourses. Social semiotics is considered a body of critical and interpretative theory for examining the meaning-making process in order to demonstrate how meaning is constructed in social actions and contexts.
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