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What is Actions

Chapter 20
Encyclopedia of E-Commerce Development, Implementation, and Management
The number of actions taken on the page, page app or event after the advert was served to a user. Actions include page likes, comments, shares, app installs, conversions, event responses and more.
Published in Chapter:
How to Promote Teaching Centers by Using Online Advertising: A Case Study
Eva Lahuerta-Otero (University of Salamanca, Spain) and Rebeca Cordero-Gutiérrez (University of Salamanca, Spain)
Copyright: © 2016 |Pages: 10
DOI: 10.4018/978-1-4666-9787-4.ch020
Full Text Chapter Download: US $37.50 Add to Cart
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Chapter 15
A Producer Mindset as an Alternative to a Consumer Mindset
The Specific physiological activities (actual body movements) produced relative to inputs from objects (people, places, things, and ideas) one encounters. Many actions result from habit and training.
Published in Chapter: A Producer Mindset as an Alternative to a Consumer Mindset; From: Multifaceted Explorations of Consumer Culture and Its Impact on Individuals and Society
Full Text Chapter Download: US $37.50 Add to Cart
Chapter 3
Analysis of Artificial Intelligence Strategies: Comparative Study in National Governments
These are the concrete activities and tasks that are carried out in order to meet the objectives and goals.
Published in Chapter: Analysis of Artificial Intelligence Strategies: Comparative Study in National Governments; From: Handbook of Research on Applied Artificial Intelligence and Robotics for Government Processes
Full Text Chapter Download: US $37.50 Add to Cart
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