MLA
Alavi, Shirin, and Vandana Ahuja. "Impact of Consumer Internet Self-Efficacy and User Friendliness of Websites on E-Commerce Adoption." Handbook of Research on IoT, Digital Transformation, and the Future of Global Marketing, edited by Hatem El-Gohary, et al., IGI Global, 2021, pp. 149-163. https://doi.org/10.4018/978-1-7998-7192-7.ch009
APA
Alavi, S. & Ahuja, V. (2021). Impact of Consumer Internet Self-Efficacy and User Friendliness of Websites on E-Commerce Adoption. In H. El-Gohary, D. Edwards, & M. Ben Mimoun (Eds.), Handbook of Research on IoT, Digital Transformation, and the Future of Global Marketing (pp. 149-163). IGI Global. https://doi.org/10.4018/978-1-7998-7192-7.ch009
Chicago
Alavi, Shirin, and Vandana Ahuja. "Impact of Consumer Internet Self-Efficacy and User Friendliness of Websites on E-Commerce Adoption." In Handbook of Research on IoT, Digital Transformation, and the Future of Global Marketing, edited by Hatem El-Gohary, David Edwards, and Mohamed Slim Ben Mimoun, 149-163. Hershey, PA: IGI Global, 2021. https://doi.org/10.4018/978-1-7998-7192-7.ch009
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