Vijay Surya Vempati

Vijay Surya Vempati is currently pursuing his second year of Master's in Computer Science with a specialization in Artificial Intelligence at the University of Utah. He completed his undergraduate studies at the Indian Institute of Technology (IIT) Bhubaneswar, earning a Bachelor of Technology degree in Electronics and Communication Engineering with honors. Vijay has gained valuable professional experience, starting with a summer research internship at TATA Sponge Iron Limited during his undergraduate years, where he applied data analysis and mathematical optimization techniques to enhance the quality control of sponge iron production. Following graduation, he served as a Research & Development Engineer in the radar strategic business unit at Bharat Electronics Limited. Here, he specialized in radar target detection and classification, achieving notable success with an automatic target recognition algorithm that demonstrated 96% accuracy using hybrid LSTM-CNN networks. His research interests span database management, artificial intelligence, and data visualization, areas in which he has undertaken significant projects and contributed to advancements in algorithm development and optimization. Beyond academia and professional engagements, Vijay is actively involved as the Vice Chair of the Association for Computing Machinery (ACM) club at the University of Utah, where he mentors undergraduates and organizes hackathons and seminars. He also serves as a Teaching Assistant for the courses “Ethics in Data Science” and “Ethics in Computing,” further enriching the academic community with his expertise. Vijay is a member of the Utah Urvashis dance club, reflecting his diverse interests and engagement in campus life. In his leisure time, Vijay enjoys playing basketball, cricket, and table tennis. Looking forward, Vijay aims to establish himself as a Machine Learning Engineer at a leading firm, contributing ethically sound solutions with a strong sense of social responsibility.

Publications

Personalization and Customization Strategies With AI in Service Marketing
Personalization and Customization Strategies With AI in Service Marketing
Lingala Thirupathi, Sri Harsha Sunkara, Ivana Ruth Boodala, Vijay Surya Vempati. © 2024. 26 pages.
Customer engagement and happiness in service marketing have been transformed by AI-powered personalisation and customisation. AI systems provide highly personalised experiences...