S. Catherine

Catherine.S. working as Assistant Professor in SRMIST, Vadapalani , who has 18 years of teaching and Industry experience in the field of Marketing, Logistics and Supply chain Management, organized an International Conference and Publication in Springer nature series and editor in renowned Journals.

Publications

The Metaverse Economy: Transforming Money With Digital Currency
The Metaverse Economy: Transforming Money With Digital Currency
S. Catherine, Meena N. Rani, N. V. Suresh. © 2024. 8 pages.
The Metaverse economy represents a paradigm shift in the realm of finance, poised to redefine the concept of money through the utilization of digital currency within virtual...
Effective Brand Building in Metaverse Platform: Consumer-Based Brand Equity in a Virtual World (CBBE)
Effective Brand Building in Metaverse Platform: Consumer-Based Brand Equity in a Virtual World (CBBE)
S. Catherine, V. Kiruthiga, Suresh N. V., Reena Gabriel. © 2024. 10 pages.
Brand equity is one of the prime and strategic assets for most contemporary business organizations. Companies are focusing on novel and innovative ways in order to build brand...
An Epitome Shift in Consumer Experience: The Impact of Metaverse on the Retail Sector
An Epitome Shift in Consumer Experience: The Impact of Metaverse on the Retail Sector
V. Kiruthiga, S. Catherine. © 2024. 10 pages.
The retail industry is just one of several sectors affected by the fast-developing metaverse, a virtual reality environment that combines the real world and the internet. The...
Unveiling the Economic Tapestry: Statistical Insights Into India's Thriving Travel and Tourism Sector
Unveiling the Economic Tapestry: Statistical Insights Into India's Thriving Travel and Tourism Sector
B. Jeyaprabha, S. Catherine, M. Vijayakumar. © 2024. 11 pages.
This research analyses the pivotal role of India's travel and tourism sector in its growing economy through comprehensive statistical analysis. Utilizing diverse quantitative...
Operational Efficiency and Cost Reduction: The Role of AI in Healthcare Administration
Operational Efficiency and Cost Reduction: The Role of AI in Healthcare Administration
N. V. Suresh, Ananth Selvakumar, Gajalaksmi Sridhar, Catherine S.. © 2024. 11 pages.
According to an article that was published in Healthitanalysis, mentions of artificial intelligence (AI) have become commonplace in the healthcare industry in what seemed like an...
Machine Learning Applications in Healthcare: Improving Patient Outcomes, Diagnostic Accuracy, and Operational Efficiency
Machine Learning Applications in Healthcare: Improving Patient Outcomes, Diagnostic Accuracy, and Operational Efficiency
N. V. Suresh, Jayashree Sridhar, Ananth Selvakumar, S. Catherine. © 2024. 9 pages.
This study sees how man-made reasoning (ML) applications have changed the clinical advantages industry, zeroing in on how they assist with working on sorting out results...
Ethical Considerations in AI Implementation for Patient Data Security and Privacy
Ethical Considerations in AI Implementation for Patient Data Security and Privacy
N. V. Suresh, Ananth Selvakumar, Gajalaksmi Sridhar, S. Catherine. © 2024. 9 pages.
As the clinical thought industry wisely embraces artificial intelligence for upgraded course and managed understanding results, moral assessments integrating patient information...
Rethinking Sustainable-Oriented Pilgrimage Tourism in Tamilnadu
Rethinking Sustainable-Oriented Pilgrimage Tourism in Tamilnadu
S. Catherine, S. Joyce, Meena Rani. © 2023. 7 pages.
Pilgrimage tourism has grown in popularity and attention in India as a result of its important deliverables, which include employment, national integration, and foreign exchange...