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About Us

Reenu Kumari

Reenu Kumari is Associate Professor in the Department of Business and Management Studies, Meerut Institute of Engineering and Technology, Meerut, Uttar Pradesh, (India). She has received Ph.D from Indian Institute of Technology, Roorkee in 2017. She has qualified UGC NET (JRF) in 2011. She has thirteen year experience in teaching as well as research also. Her area of specialization is Finance & Accounting. Her are of interest FDI, Education, Economic Growth, Digitalization and Trade Openness. She has written and published many research papers in the national & international Journal and Conferences. She has reviewer in various journals including Sage, Emerald, Inderscience, and Elsevier. International Journal of Emerging Markets (IJoEM), Management Research Review (MRR), International Journal of Comparative Management (IJoCM), the Third PAN-IIM World Management Conference, Human Development and Capabilities (JoHDC), the social science Journal (SSJ), Transnational Corporations Review (TCR), South Asian Journal of business studies. She has taken various guest lecturers on research methodology in repute institutions.

Publications

Governance and Policy Transformations in Central Banking: Nonperforming Assets in Banks and Their Impact on the Sustainability of the MSME Sector

The MSME sector, which employs over 11.10 crore workers in non-agricultural activities and contributes to approximately 50% of India's exports, is the backbone of the...

Social and Ethical Implications of AI in Finance for Sustainability: Convergence of Culture in the Banking Sector After Adaptation of Artificial Intelligence

Artificial intelligence (AI) is becoming an inseparable part of our daily lives as it can solve tough problems in a competent way in manifold areas like bank, insurance...

Impact of COVID-19 on International Trade: New Evidence From Economic Sectors

All the countries are facing serious problems affecting their economic growth. In 2020, many countries faced negative GDP per capita growth due to the coronavirus pandemic....

The Transformation of Global Trade in a New World: Deglobalization and Its Risk in International Trade Post COVID-19

COVID-19 has reduced international joint ventures. However, most of the organizations across the world have adopted deglobalization, and it has aided in facing the problems of...

Future Analysis of Phygitalisation for Financial Services in India

The financial services industry has witnessed a significant transformation due to technological advancements from physical to digital and changing customer behavior and response...

Universal Health Coverage (UHC): Case Study on World's Health Emerging Strategy After the COVID-19 Pandemic

Health is a major and primary concern for every organization for manpower in the world without any discrimination, and the healthcare situations of the countries are different...

Impact of COVID-19 on International Trade: New Evidence From Economic Sectors

All the countries are facing serious problems affecting their economic growth. In 2020, many countries faced negative GDP per capita growth due to the coronavirus pandemic....

Healthcare in India: Challenges and Innovative Solutions

India facing some complex challenges in healthcare sectors like adaptation of hi tech (digital health), financing, approachability, and adaptability. Therefore, this chapter...