R. Hariharan

Hariharan R. , MSc (F&CA), M.Phil., MBA, Ph.D., is currently working as Assistant Professor in School of Business and Management, CHRIST (Deemed to be University), Yeshwanthpur campus, Bangalore. He has 8 years of teaching and 11 years of research experience. He holds PhD degree in Finance (Banking Technology) from Department of Banking Technology, Pondicherry Central University, Puducherry. He has published almost 35 research papers include in Scopus, Web of science, Thomas Returners, UGC care list and peer viewed Journals. He has authored 10 books and 8 chapters in edited volume books in International and National publishers. He also holds 2 copy rights from Indian Copyright office, India and Filed one Patent in India Patent office. He has done his certification from Microsoft on Certified Business Management Specialist, module (finance & warehouse) and NSE on Financial Markets in AMFI (Mutual Fund Advisor) module of NCFM. He has been resource person and delivered guest lecturer for MBA Schools and Universities on topic of Data Analysis using Excel and other statistical software. His area of interest is Finance, Banking, Enterprise Resource Planning, Analytics, Information Technology and Statistical Packages.

Publications

Role of Social Media in the Digital Transformation of Business
Role of Social Media in the Digital Transformation of Business
David Winster Praveenraj D, E. Sudha, R. Hariharan, R. Vedapradha, J. Ashok. © 2023. 20 pages.
A digital transformation endeavor is the use of technology and digital processes to enhance business operations and consumer experiences. These projects frequently include the...