P. Vidhya Priya

P Vidhya Priya is a Professor Department of Management Studies, Kongu Engineering College, Perundurai, Erode, Tamilnadu, 638060 Orchid ID: 0000-0002-1421-8743

Publications

Enhancing Consumer Behavior and Experience Through AI-Driven Insights Optimization
Enhancing Consumer Behavior and Experience Through AI-Driven Insights Optimization
N. Naveeenkumar, Sreekanth Rallapalli, K. Sasikala, P. Vidhya Priya, Jakeer Husain, Sampath Boopathi. © 2024. 35 pages.
This chapter delves into the role of AI-driven behavioral analytics in understanding, predicting, and enhancing consumer experiences. It highlights the integration of behavioral...
NBA Implementation Across Engineering Disciplines for Driving Social Changes in India
NBA Implementation Across Engineering Disciplines for Driving Social Changes in India
M. Karthikeyan, J. K. Navis Vigilia, Silvia Leera Sequeira, P. Vidhya Priya, Manasi Vyankatesh Ghamande, S. Boopathi. © 2024. 26 pages.
An essential component of engineering education is national board accreditation, which guarantees the caliber and applicability of curricula. It results in better curriculum that...
Economic Sustainability Through Innovative Agricultural Management Strategies
Economic Sustainability Through Innovative Agricultural Management Strategies
Dilip I. Sangotra, P. Vidhya Priya, Ravi Srivastava, Archana M. Kinagi, T. Pravin. © 2024. 26 pages.
In this chapter, the theoretical correlation between creative agricultural management techniques and economic sustainability is studied. With increasing agricultural demand...