Foong Yee Wong

Wong Foong Yee is working as a senior lecturer in the School of Business and Economics, Universiti Putra Malaysia, Malaysia. She completed her Masters of Business Administration (MBA) from Universiti Putra Malaysia, Malaysia. Her research interests are marketing, business management, hospitality and tourism. Ms. Wong has acted as the supervisor of several undergraduate and post-graduate students. She has served as a reviewer in several international and local journals. Ms. Wong is also the project leader in numerous government-funded projects. Ms. Wong has published her research articles, as well as case studies in many international journals, and presented the findings of her research at various national and international conferences. Ms. Wong also published books in local publisher and international publishers.

Publications

Embarking on Virtual Journeys: The Evolutionary Dynamics of Travel Vlogs and the Integration of Virtual Reality
Md. Tariqul Islam, Jeetesh Kumar, Siti Rahayu Hussin, Foong Yee Wong. © 2024. 21 pages.
A travel vlog is short for a travel video blog, which includes footage of the vlogger exploring different places, trying local foods, engaging in different activities, and...