Animesh Kumar Sharma

Animesh Kumar Sharma is a Research Scholar at Mittal School of Business, Lovely Professional University, Phagwara, Punjab, India. His research interests are digital marketing, social media marketing, search engine marketing, remarketing, data analytics, artificial intelligence, machine learning, and the applications of technology in business.

Publications

Detox for Success: How Digital Detoxification Can Enhance Productivity and Well-Being
Detox for Success: How Digital Detoxification Can Enhance Productivity and Well-Being
Animesh Kumar Sharma, Rahul Sharma. © 2024. 20 pages.
In the fast-digital age, the constant influx of information, relentless social media engagement, and an unending stream of push notifications have become an integral part of our...
From Clicks to Virtual Realms: Exploring Metaverse-Driven E-Commerce and Consumer Shifts
From Clicks to Virtual Realms: Exploring Metaverse-Driven E-Commerce and Consumer Shifts
Animesh Kumar Sharma, Rahul Sharma, Rajesh Verma. © 2024. 22 pages.
This study conducts a comprehensive bibliometric analysis using the preferred reporting items for systematic reviews and meta-analyses (PRISMA) model to explore the convergence...