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What is Written Culture

Handbook of Research on Multidisciplinary Approaches to Literacy in the Digital Age
It is the textual, individualistic, analysis-based area of culture.
Published in Chapter:
Film Literacy, Visual Culture, and Film Language
Fatma Gürses (Düzce University, Turkey)
DOI: 10.4018/978-1-7998-1534-1.ch001
Abstract
This chapter, in the age when we experience the supremacy of the visual dominance, sustains the assumption that political power has infiltrated the lives of the individual as a subject in visual representations, and that films, which can be a medium where the individual may oppose the domination against the struggle for power, produce both hegemonic discourses and counter rhetoric. Based on this assumption, it aims to explain the content required for film literacy in general terms. For this purpose, the concept of media literacy covering the mass media and the historical development process are summarized, followed by a brief overview of the history of film and the scope of film literacy. Then cinematographic image and film analysis methods are explained, and finally, the results of the content in the context of film literacy are evaluated and suggestions are offered.
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