What is Transduction

This word is a verb that describes a cognitive process that occurs in the brain as it reconfigures and reshapes knowledge that is represented across different modes of expression. A mode of expression can be written language which can then be synthesized by the brain in order to be represented in another mode such as verbal communication or a video. Transduction can be said to have occurred when this shift is successfully navigated from one semiotic mode of expression of understanding to another semiotic mode of expressing that same understanding ( Hakkarainen, 2011 ; Kress, Van Leeuwen, 2010 AU77: The in-text citation "Kress, Van Leeuwen, 2010" is not in the reference list. Please correct the citation, add the reference to the list, or delete the citation. ). The words transforming or transformational are used to describe the process of transduction (Young & Rasinski, 2013 AU78: The in-text citation "Young & Rasinski, 2013" is not in the reference list. Please correct the citation, add the reference to the list, or delete the citation. ).

The term transduction refers to representations of information which could not normally be perceived by the sensory system of human beings (say, by using different colors for showing a body’s emission of different degrees of warmth).

A shift of focus from ubiquitous technologies as networked objects to ubiquitous technologies as diverse procedures or performances in which socio-technical assemblages take shape ( Galloway, 2004 ).