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What is Simulacr

New Media and Visual Communication in Social Networks
Indicators representing reality.
Published in Chapter:
Presentation of Visual Culture Elements in Digital Environments With Special Effect Technologies
Türker Elitaş (Kyrgyz-Turkish Manas University, Kyrgyzstan & Hatay Mustafa Kemal University, Turkey)
Copyright: © 2020 |Pages: 16
DOI: 10.4018/978-1-7998-1041-4.ch001
Abstract
This chapter is important in terms of the visualization of the meaningful relationships of the digital media which emerge with the integration of technology into the communication processes and the special effects applications which are the other technology that consecrate it. In addition, visual culture is a phenomenon that is shaped by vision-based elements in the attitudes and behaviors that arise from a simple point of view through evaluation and reception process. In this process, there is a dialectical relationship between perceiver and perceived. The most important argument of this dialectical relationship is the images. In this context, this chapter is important in terms of revealing the fact that special effects applications, which are the constituent element of the image in the digital media, which presents the relationship between perceiver and perceived, are presented with simulaks and the individual determines the cultural attitudes and behaviors in these digital environments with these unrealistic images.
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