What is Shoshana Zuboff

This chapter examines the socio-political impacts of big tech in the 21st century. The chapter begins by examining the rise of big tech, and it compares the power and reach of big tech with the auto industry. The chapter next turns its attention to the concept of surveillance capitalism and reviews arguments developed by Shoshana Zuboff. Specifically, this section examines how capitalism has undergone fundamental changes in the digital age that require new responses to protect fundamental human rights. The chapter concludes by examining some of the key developments of surveillance capitalism, including facial recognition as well as government responses.