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What is Near Field Communication

Handbook of Research on Mobile Marketing Management
NFC is a new short-range wireless communication protocol which enables data exchange between mobile devices.
Published in Chapter:
Employment and Acceptance of Near Field Communication in Mobile Marketing
Klaus-Peter Wiedmann (Leibniz Universität Hannover, Germany), Marc-Oliver Reeh (Leibniz Universität Hannover, Germany), and Henrik Schumacher (Leibniz Universität Hannover, Germany)
Copyright: © 2010 |Pages: 23
DOI: 10.4018/978-1-60566-074-5.ch011
Abstract
Near Field Communication (NFC) is a short-distance wireless technology which allows user friendly networking of mobile terminals, e.g., cellular phones and PDAs, as it does with stationary units like Automated Teller Machines (ATM). Hardware producers, network operators and service providers are willing to implement NFC technologies in order to offer new services to their customers. The main goal is to increase the attraction of the underdeveloped areas of mobile commerce and make them more interesting for owners of mobile devices. If and how much real potential there is in NFC as a basic technology to really provide new impulses in mobile commerce and mobile marketing so that a higher acceptance can be reached are remaining open questions. This chapter tries to approach these questions and to provide possible answers by outlining relevant applicative examples and further configuration options of NFC technology as well as by discussing their acceptability.a
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An In-Depth Study of Mobile Ticketing Services in Urban Passenger Transport: State of the Art and Future Perspectives
Is a short-range, high frequency, standards-based wireless communication technology that enables exchange of data between devices in close proximity.
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Credit Scoring in the Age of Big Data
Near field communication allows wireless communication and data exchange between digital devices like smartphones. The technology utilizes electromagnetic radio fields to allow a mobile phone to collect data from another device at close range. In many ways it is like a contactless payment card that is integrated into a phone. It is similar to Bluetooth or Wi-Fi technology, except that instead of programming two devices to work together, they can simply touch to establish a connection.
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Mobile Shopping: The New Retailing Industry in the 21st Century
Allows devices to receive or transfer data simultaneously when they’re touched together or between close proximity. The technology adopts short-range wireless connectivity standard and have been widely adopted for payment.
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Basic Concepts of Mobile Radio Technologies
Short range wireless technology using RFID standard, operating at the 13.56MHz frequency.
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Radio Frequency Identification and Mobile Ad-Hoc Network: Theories and Applications
A short-range wireless connectivity standard that utilizes the magnetic field induction to enable communication between devices when they are touched together.
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Smart Healthcare IoT Applications Using AI
Radio frequency-based contact-less communication technology.
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Smart Education Using Internet of Things Technology
Near Field Communication (NFC) is a short-range wireless connectivity standard (Ecma-340, ISO/IEC 18092) that uses magnetic field induction to enable communication between devices when they are touched together, or brought within a few centimeters of each other.
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