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What is Mitigation Measures

Handbook of Research on Strategies and Interventions to Mitigate COVID-19 Impact on SMEs
Activities performed to avoid the impact in the economy of the effects of the pandemic.
Published in Chapter:
Mitigation of COVID Strategies Comparison Between United States and Europe
Mercedes Barrachina (CEINDO, San Pablo CEU University, Spain) and Lucia Barrachina (CEINDO, San Pablo CEU University, Spain)
DOI: 10.4018/978-1-7998-7436-2.ch018
Abstract
The COVID-19 pandemic started in China at the end of 2019; however, during 2020, it has spread to more than 188 countries causing very hard times. Europe and the United States have followed different strategies to fight the virus. The differences between those areas in relation with the pandemic could be named shortly as for example the additional time that the United States had to prepare everything against the pandemic compared to Europe, as the American government had around three weeks in comparison to Europe to plan the strategy against the pandemic. The density of population is also an example of the differences between those areas as the United States has a lower population density compared to Europe, and this is another key fact affecting the spreading of COVID-19. The main objective of the study is to compare the different measures adopted by each region and analyze the impact they have in the economy and in small and medium businesses. Specific conclusions about the impact of the measures adopted will be extracted, and some lessons could be obtained from those conclusions.
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