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What is Investment decision-making

Advancement in Business Analytics Tools for Higher Financial Performance
Investment decision-making involves assessing the potential risks and returns of an investment opportunity and making a decision to invest or not to invest. It involves considering factors such as investment objectives, risk tolerance, and financial resources to make informed investment decisions.
Published in Chapter:
Maximizing Returns Through Investment Analysis: An Overview of Analytical Tools
Hari Kishan Kondaveeti (VIT-AP University, India), Valli Kumari Vatsavayi (Andhra University, India), Reddy M. Yasaswini (Vellore Institue of Technology, India), and Srileakhana Mangapathi (Vellore Institue of Technology, India)
DOI: 10.4018/978-1-6684-8386-2.ch014
Abstract
Investment analysis is a systematic process of evaluating various investment opportunities and choosing the best solutions. It involves the analysis of financial metrics such as past performance, earnings, cash flows, and market trends to make informed decisions. Analytical tools such as financial ratios, time value of money calculations, capital budgeting techniques, and portfolio analysis are used to simplify complex financial data, identify trends, and make informed investment decisions. Financial ratios offer a straightforward and uncomplicated approach to analyzing the financial performance of various investments. Investors can estimate the future value of an investment and its prospective return using time value of money formulas. Long-term investments are assessed for viability using capital budgeting. Portfolio analysis helps investors to diversify their investments and manage risk by analyzing the relationships between different investments. This chapter proposal aims to provide an overview of investment analysis and the various analytical tools used in this process.
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