What is Human Trust

This chapter presents a 10-year (2013-2022) longitudinal research study among college students aged from 18 to 39 who were social media users. The chapter covers three topics: 1) student use of social media platforms to establish social networking, 2) perception and attitude towards level of trust on social media platforms, and 3) correlation between social media trust and media consumption. The results indicate that there are more students using social media to keep a close relationship with friends and family members to maintain existing communities than those to find new friends to expand social circle. Students have increased concern with trust on social media and the level of trust is declining throughout the years. Despite the trust issue, there is no correlation between level of trust and student use of social media to share and use online information to find solutions.