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What is E-Tourist

Chapter 7
Optimizing Digital Solutions for Hyper-Personalization in Tourism and Hospitality
It is the type of tourist who makes effective use of ICTs in the process of purchasing decision and while purchasing tourism products, during tourism experiences and in the evaluation process of tourism experiences.
Published in Chapter:
Smart Tourism Destinations: A Literature Review on Applications in Turkey's Touristic Destinations
Murat Ödemiş (Tourism Faculty, Gümüşhane University, Turkey)
Copyright: © 2022 |Pages: 23
DOI: 10.4018/978-1-7998-8306-7.ch007
Abstract
Tourism businesses and touristic destinations that want to reach a highly competitive position in the world should fulfill the required infrastructure investments and acquire a service concept that is consistent with the smart tourism strategy in order to turn into smart tourism. In order to compete with rival destinations, it has become a prerequisite for Turkey's world-famous destinations such as Istanbul, Antalya, Izmir, and Cappadocia to embrace digital transformation and smart tourism concepts. Accordingly, the concepts of smart tourism, smart city, and smart tourism destinations will be explained, and smart tourism applications in Turkey's touristic destinations will be explored in this chapter within the framework of current academic studies. It is aimed to ascertain how well these specified destinations adhere to the concept of smart tourism.
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