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What is Diffusion of Innovations Theory (DOI)

Strategic IT Governance and Performance Frameworks in Large Organizations
A model organization’s adoption of a technology depends on the characteristics of that technology defined by five attributes: relative advantage, compatibility, complexity, observability, and trialability.
Published in Chapter:
Managing the Cloud for Information System Agility in Organizations
DOI: 10.4018/978-1-5225-7826-0.ch006
Abstract
In 2007, cloud computing was introduced to the IT dictionary. The theme is attracting growing interest from both the IT world and the business players who need to enhance information systems agility, reduced costs, or reduce dependence on internal IT teams when they are judged too slow. However, the fact that cloud computing, as presented by providers, increases the agility is unclear. Business managers, IT professional, and academics are querying the relationship between cloud computing and IT agility. This chapter aims to understand cloud computing's role in improving IT agility by introducing recent studies in the IS and IT management literature. This chapter argues that cloud computing impact IS performance by organizational capabilities (agility). The authors also propose a conceptual framework to improve IS agility by cloud computing based on DevOps. One of the primary motivations of this research is the lack of fieldwork when considering how cloud computing improves information systems agility.
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