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What is CSR for Customers

Handbook of Research on Entrepreneurship, Innovation, Sustainability, and ICTs in the Post-COVID-19 Era
These are the roles and responsibilities of the SME hotels performed for the customers of the organization.
Published in Chapter:
Corporate Social Responsibility (CSR) in Hotels in Austria, Pakistan, and Indonesia: Small and Medium Enterprise Spillover of COVID-19
Muhammad Nawaz Tunio (Greenwich University, Karachi, Pakistan & Alpen Adria University, Klagenfurt, Austria), Lenny Yusrini (Akademi Pariwisata Indonesia, Jakarta, Indonesia), and Ghazala Shoukat (University of Sindh, Jamshoro, Pakistan)
DOI: 10.4018/978-1-7998-6776-0.ch013
Abstract
The purpose of this study was to contribute to the recent realm of research on COVID-19 to understand how the pandemic affected the business of SME hotels in Austria, Pakistan, and Indonesia, and what strategies and corporate social responsibility (CSR) were implemented by these while working in this crisis time. With reference to the existing situation, talking about the CSR leads to the broad concept of sustainability. It is a wide field focus on academia as well as industry alike. It was observed that scholars and managers are involved in the debate about the responsibilities of trade towards society. Across such debates, CSR of the business in dealing with social problems has been pondered. CSR is associated with the business organizations in order to find their economic, social, political, and educational involvement towards the improvement and development of the staff of the organization, community, and society.
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