Management tool that facilitates decision-making and that collects a coherent set of indicators that provide senior management and the responsible functions with an understandable vision of the business or its area of responsibility. The information provided by the scorecard makes it possible to focus and align the management teams, the business units, the resources, and the processes with the organization's strategies (UNE 66175:2003, 3.8).
Published in Chapter:
Tourist Intelligence as the Basis for the Design of a Dashboard Indicator for a Digital, Intelligent, and Connected Hotel (DCIH) With a Smart Tourist Destination
Fernando Molina-Pons (University of Valencia, Spain), Celia Romero (Polytechnic University of Valencia, Spain), and Célia M. Q. Ramos (CinTurs, ESGHT, Univeristy of Algarve, Portugal)
Copyright: © 2023
|Pages: 26
DOI: 10.4018/978-1-6684-6607-0.ch004
Abstract
A standardized tourist intelligence system adapted to the local context and a destination manager organization (DMO) that validates the axes of a smart tourist destination (STD) are the bases of the proposed roadmap in the design of a dashboard indicator (DCIH). This enables a hotel to exchange data and information in a bi-directional manner, allowing hotel managers to make more accurate and informed decisions, and predict the course of events. The results of the research show, thanks to the collaboration of the smart office STD located in the Benidorm City Council (the first intelligent tourist destination certified in the world in the UNE 178501 standard) that the dashboard indicator (DCIH) can be fed from both an interoperable STD platform. This chapter aims to make an important contribution by providing the phases, requirements, recommendations, and indicators that must be taken into account in the design of a hotel's control panel connected to the smart tourist destination where it is located.