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What is Contextualized Doctor-Patient Relationship

Impact of Digital Transformation on the Development of New Business Models and Consumer Experience
A special relationship between physicians and patients in the medical field. This kind of interpersonal relationship is presented in a concrete form in medical situations, involving the communication between medical staff and patients.
Published in Chapter:
The Development and Impact of China's Digital Transformation in the Medical Industry
Poshan Yu (Soochow University, China & Krirk University, Thailand), Wenye Xue (Independent Researcher, China), and Ramya Mahendran (Independent Researcher, India)
DOI: 10.4018/978-1-7998-9179-6.ch006
Abstract
This research chapter sheds light on the digital transformations that are happening in the medical industry and primarily focuses on how digital transformation processes are introduced and adapted into China's medical industry. Furthermore, the authors explore the characteristics, socio-economic impact, changes in business models and consumer experience, introduction, and restructuring of relevant government policies caused by these digital transformations. They also bring to light the opportunities, challenges, and risks that may present in the future. The authors take two case studies for demonstrating the impact: first, the intelligent assistance system that leverages 5G+AI and, second, the body temperature monitoring system that leverages the IoT and Bluetooth. Through the comparison of these two successful case-studies, they can realize that the impact of AI technologies and thereby the digital transformations will play a major role in the future of medical industry. They also explore the problems of digital transformation in the field of medical care with the help of a few case studies like IBM Watson.
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