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What is Appetite for risk taking

Developing Entrepreneurial Competencies for Start-Ups and Small Business
A characteristics feature where individuals are confident and have entrepreneurship capabilities, individuals who are more likely to choose an entrepreneurship career, the willingness to undergo some unknowns, which may complicate decision making process.
Published in Chapter:
Personality Assumptions and Attitudes Towards Business
Žaneta Rylková (School of Business Administration in Karvina, Silesian University in Opava, Czech Republic) and Šárka Čemerková (School of Business Administration in Karvina, Silesian University in Opava, Czech Republic)
DOI: 10.4018/978-1-7998-2714-6.ch004
Abstract
The chapter deals with factors that may affect the willingness to do business. Factors such as business economics knowledge, the desire for freedom and success, the appetite for risk taking and organizational skills are examined as the pillars of potential businesses. Analysis of the factors shows the influence on business establishment. The chapter is based on primary data collection from a recent survey from the Czech Republic and on comparison with international resources focused on aspects which influence the business establishment. The results indicated relationships between above mentioned factors and their effects on business establishment. Implications of these results, as well as directions for future research, are discussed.
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