Unleashing the Ethical and Legal Implications of E-Business Revolution: Consumer Privacy and Security Concerns in Phase of Digital Disruption

Abstract

Digital transformation typically requires gathering and handling extensive amounts of data. E-commerce offers immense opportunities for businesses to access global markets and make purchases from anywhere. It can enhance business processes, much like phones, faxes, and mobile communications have in the past. However, like any new business tool, e-commerce comes with its own set of issues and risks. Understanding the ethical and legal aspects of e-commerce is crucial to creating a safe and secure trading environment for both customers and businesses. To ensure the long-term success of e-business, there have been calls for a robust enabling framework, particularly legislative. Stakeholders are seeking a more stable environment for conducting routine business and consumer transactions. This chapter focuses on consumer privacy and security concerns in the phase of digital disruption concerning ethical and legal implications of e-business revolution.