Abstract
The number of studies aiming to change consumers' health behaviors by digitizing is increasing day by day. Health behaviors have become the focus of different sciences and disciplines, both socio-cultural and technological. Especially after the COVID-19 pandemic, investments and research in this field have increased considerably. In the literature, there is a rapid increase in the number of studies on digital health behaviors. This study aims to systematically examine the studies in the literature on digitalized health behaviors. For this purpose, bibliometric analysis was applied to 357 studies in the Web of Science database using the R Studio program in order to determine the most frequently studied areas and possible gaps in the literature.
TopBackground
In this section, while examining the digitalized health habits of consumers, first of all, the Covid-19 pandemic period, which accelerates the transfer of health behaviors to the digital environment, will be discussed. Then, the most used theories in the literature to explain health behaviors will be given.
Key Terms in this Chapter
E-Literacy: E-literacy refers to the degree of skill required to effectively use electronic materials, tools and resources while navigating an online learning environment.
Digital Health: Digital health is an umbrella term and refers to the use of information and communication technologies in health to prevent diseases and health risks and improve health. Digital health includes wearable devices, mobile health, telehealth, health information technology and the use of telemedicine.
Telemedicine: Telemedicine is the practice of medicine whose term includes the use of technology to provide remote care to individuals. This application uses a telecommunication infrastructure to provide doctor care to a remote patient.
MHealth: mHealth (mobile health) refers to the use of mobile phones and other wireless technologies in medical care. The most common applications associated with mHealth are the use of mobile devices to educate consumers about preventive health care.
Health Behavior: It is the whole of the behaviors that an individual believes and does in order to protect, improve, maintain and protect their health.
Digitalization: In its simplest form, it is the process of transitioning to a digital business. It is also defined as the use of digital technologies to change a business model and provide new revenue and value-generating opportunities.