MLA
Ayanso, Anteneh. "Social CRM: Platforms, Applications, and Tools." Supply Chain Management: Concepts, Methodologies, Tools, and Applications, edited by Information Resources Management Association, IGI Global, 2013, pp. 1101-1119. https://doi.org/10.4018/978-1-4666-2625-6.ch065
APA
Ayanso, A. (2013). Social CRM: Platforms, Applications, and Tools. In I. Management Association (Ed.), Supply Chain Management: Concepts, Methodologies, Tools, and Applications (pp. 1101-1119). IGI Global. https://doi.org/10.4018/978-1-4666-2625-6.ch065
Chicago
Ayanso, Anteneh. "Social CRM: Platforms, Applications, and Tools." In Supply Chain Management: Concepts, Methodologies, Tools, and Applications, edited by Information Resources Management Association, 1101-1119. Hershey, PA: IGI Global, 2013. https://doi.org/10.4018/978-1-4666-2625-6.ch065
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