Role of Social Media on Government Initiatives Towards Human Resource Development

Role of Social Media on Government Initiatives Towards Human Resource Development

Vidhya Shanmugam, V. Gowrishankkar, S. Sibi, Sudha Maheswari T., Vijay Bose S, Murali Mora, Senthilkumar Chandramohan, M. Maruthamuthu, Irshad Nazeer
Copyright: © 2023 |Pages: 15
DOI: 10.4018/978-1-6684-7450-1.ch008
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Abstract

In the digital age, social media has emerged as a powerful tool for communication, networking, and information sharing. Its widespread popularity and accessibility have led to its adoption by governments worldwide to reach the public effectively. This chapter explores the role of social media in bridging the gap between government initiatives for human resource development (HRD) and the public. It examines how social media platforms have transformed the way governments communicate HRD policies, initiatives, and opportunities to citizens, fostering greater engagement, transparency, and inclusivity. The chapter also highlights the potential challenges and ethical considerations associated with the use of social media in HRD initiatives. Social media's integration with government HRD initiatives has immense potential to enhance access to resources, promote skill development, and empower individuals in the modern workforce.
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Importance Of Human Resource Development (Hrd) Initiatives By Governments

Human Resource Development (HRD) initiatives are vital for the overall growth and progress of a nation. They refer to the planned and systematic activities undertaken by governments to enhance the skills, knowledge, and capabilities of individuals within their workforce (Metcalfe & Rees, 2005).Here are some key reasons why HRD initiatives are important:

Economic development: HRD initiatives help develop a skilled and knowledgeable workforce, which is essential for economic growth. By investing in education, training, and skill development, governments can create a highly competent workforce capable of driving innovation, productivity, and competitiveness.

Job creation and employability: HRD initiatives focus on improving employability and job prospects for individuals. By equipping people with relevant skills and knowledge, governments can enhance their chances of finding suitable employment. This, in turn, reduces unemployment rates and contributes to overall socio-economic development.

Social inclusion and poverty reduction: HRD initiatives promote social inclusion by providing equal opportunities for individuals from diverse backgrounds to access education and skill development programs. By narrowing the skills gap, governments can uplift marginalized communities, reduce poverty, and promote social equity (Hecklau, Galeitzke, Flachs& Kohl, 2016).

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