Organizational Greening and Green-Lean Management

Organizational Greening and Green-Lean Management

DOI: 10.4018/978-1-6684-4225-8.ch001
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Abstract

This paper aims to analyze the implications of organizational greening and green-lean management. It is assumed that organizational green management is a critical factor on environmental and socio-socio socio ecosystem development in any green economy. The method used is the critical analysis based on the review of the literature and linked to practice in organizational settings. The analysis concludes that the organizational greening and green-lean management use organizational resources more efficiently, enhance innovation capabilities, facilitates institutional and organizational changes, processes, and products, enter new markets, and improve the socio environmental organizational competitive advantage.
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Introduction

Global business organizations are shifting from conventional financial structures to modern capacity-based economy aimed to take advantage of green economic practices. Organizations face challenges for greening innovative and sustainable activities, products, and services in any type of economy. Organizations need to change from traditional to more green practices in all the areas. Organizations going green help to manage risks more effectively, use resources more efficiently, enhance innovation, enter new markets, and improve the competitive advantage. Green management and innovation protect the organizational environment

Researchers and practitioners have a growing interest in organizational greening and environmental issues and their impacts towards the marketing processes, practices, activities, products, and services. Organizational green sustainability is a challenge to cope with greener management to influence change in innovation capabilities, organizational structures, human resources, and other factors aimed to improve design and manufacture of better products and services to achieve competitive advantage. Socio-economic and environmental inclusion are the basis to shape the new green deals of socioenvironmental development at all levels of public and private institutional and organizational arrangements and structures leading them towards a more equal and sustainable society and communities (de Jong, 2021).

Some other researchers have included mediating variables between green human resources management and environmental strategy, such as organizational culture, green organizational climates, industry practices, and country-level factors and have found indirect relationship (Shatouri et al. 2013, Sharma 2009, Wagner 2015, Chou 2014). Research at individual level of driving factors of organizational greening innovation practices is more related to environmental awareness, support, commitment, and environmental behavioral intentions (Sharma, 2000; Xu et al., 2017; Zhang et al., 2015).

Research on organizational greening innovation promotes the ideology of a proper alignment of human resource management principles with the objectives of organizational green management. Green management principles, policies, strategies, and practices of organizational greening in the forms of green outcomes, products and services and production processes (Loknath and Azeem, 2017). Green management benefits by the strengths of managerial actions regarding the processes of business model greening. Research on the driving factors of organizational greening innovation practices is abundant but research on management styles leadership is scarce. The relationship between environmental leadership and organizational green innovation practices is being analyzed by empirical research.

This analysis begins with the conceptualization of organizational greening proposing an organizational model greening with a holistic objective to leverage the organizational green vision and to obliterate the old practices for the new ones in a green economy. The analysis continues stablishing the scope of the concept of organizational green management to sustain the strategic implementation for the organizational sustainable development. Following these arguments, the analysis explores some of the green issues and concerns to propose a program for greening the organizations. The implications between organizational green and lean practices are analyzed before it is concluded.

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