MLA
Hai-Jew, Shalin. "Multimodal Mapping of a University's Formal and Informal Online Brand: Using NodeXL to Extract Social Network Data in Tweets, Digital Contents, and Relational Ties." Social Media and Networking: Concepts, Methodologies, Tools, and Applications, edited by Information Resources Management Association, IGI Global, 2016, pp. 586-635. https://doi.org/10.4018/978-1-4666-8614-4.ch028
APA
Hai-Jew, S. (2016). Multimodal Mapping of a University's Formal and Informal Online Brand: Using NodeXL to Extract Social Network Data in Tweets, Digital Contents, and Relational Ties. In I. Management Association (Ed.), Social Media and Networking: Concepts, Methodologies, Tools, and Applications (pp. 586-635). IGI Global. https://doi.org/10.4018/978-1-4666-8614-4.ch028
Chicago
Hai-Jew, Shalin. "Multimodal Mapping of a University's Formal and Informal Online Brand: Using NodeXL to Extract Social Network Data in Tweets, Digital Contents, and Relational Ties." In Social Media and Networking: Concepts, Methodologies, Tools, and Applications, edited by Information Resources Management Association, 586-635. Hershey, PA: IGI Global, 2016. https://doi.org/10.4018/978-1-4666-8614-4.ch028
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