Innovative Business Models in Digital and Virtual Reality for the Gig Economy: Space-Age Sustainable Development Projecting Smart Business Practices

Abstract

The exploration of revolutionary business models at the intersection of digital and virtual reality in business transactions within the gig economy represents a forward-looking commitment to sustainable and intelligent practices. The utilization of digital twins for real-time monitoring to the immersive experiences via virtual reality, these models promise efficiency, sustainability, and a smart approach to conducting business in the evolving gig economy. Virtual reality extends beyond entertainment, revolutionizing customer engagement through immersive experiences and virtual showrooms, promoting personalized and eco-friendly alternatives to traditional retail. Augmented reality optimizes productivity by overlaying digital information onto the real world, minimizing errors, and contributing to sustainable operational practices. This chapter guides businesses, policymakers, and researchers toward a technologically advanced yet socially responsible future, fostering an ecosystem where innovation and sustainability coalesce to define the next frontier of intelligent business practices.