MLA
Germanakos, Panagiotis, et al. "Improving M-Commerce Services Effectiveness with the Use of User-Centric Content Delivery." Electronic Services: Concepts, Methodologies, Tools and Applications, edited by Information Resources Management Association, IGI Global, 2010, pp. 735-750. https://doi.org/10.4018/978-1-61520-967-5.ch044
APA
Germanakos, P., Tsianos, N., Lekkas, Z., Mourlas, C., & Samaras, G. (2010). Improving M-Commerce Services Effectiveness with the Use of User-Centric Content Delivery. In I. Management Association (Ed.), Electronic Services: Concepts, Methodologies, Tools and Applications (pp. 735-750). IGI Global. https://doi.org/10.4018/978-1-61520-967-5.ch044
Chicago
Germanakos, Panagiotis, et al. "Improving M-Commerce Services Effectiveness with the Use of User-Centric Content Delivery." In Electronic Services: Concepts, Methodologies, Tools and Applications, edited by Information Resources Management Association, 735-750. Hershey, PA: IGI Global, 2010. https://doi.org/10.4018/978-1-61520-967-5.ch044
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