Green HRM for Sustainable Business: Insights From ITC and ONGC Initiatives in India

Green HRM for Sustainable Business: Insights From ITC and ONGC Initiatives in India

Copyright: © 2024 |Pages: 22
DOI: 10.4018/979-8-3693-1322-0.ch007
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Abstract

Green human resources is a concept centered on promoting sustainable employee behaviours, involving every employee in raising awareness about sustainability issues. It encompasses HR activities that are eco-friendly and advocates for the sustainable utilization of resources within organizations. The present study focuses on elaborating on the concept of GHRM in a more comprehensive manner and the various challenges faced by organizations in implementing environmental measures in their general HR processes. Moreover, this chapter will also introduce and discuss the ESG frameworks adopted by the companies. Furthermore, the author will try to present the various green practices adopted by Indian private sector company ITC and state-owned undertaking ONGC. In conclusion, the research underscores that GHRM comprises two fundamental components: environmentally friendly HR practices and the preservation of knowledge capital. This dual approach empowers industry professionals to enhance their awareness of green business and corporate social responsibilities.
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2. What Is Ghrm?

GHRM has become a buzzword nowadays and gaining popularity all over the world. Many research studies in existing literature have explored the factors that precede GHRM and its subsequent effects (e.g., Dumont et al. 2017; Jabbour 2013; Paille et al. 2012; Ren et al. 2018; Renwick et al. 2013; Shafaei et al. 2020; Wang and Bansal 2012). However, there is no concise definition of GHRM, different researcher has given different meaning of GHRM from time to time. The Geen HRM was initially defined by (Renwick et al., 2013) as “the environmental aspect of human resource management”. Ramachandran defines GHRM as implementing environmental practices into human resource processes such as recruitment, selection, training and development, performance appraisal, etc. Anjan Nath defines GHRM as pro-environmental activities embedded in HR processes that further lead to better efficiency, are least costly as well maintain employee engagement. The diverse range of definitions and interpretations of GHRM reflects its evolving nature and the growing recognition of the crucial role it plays in fostering environmental sustainability within organizations. As GHRM continues to gain attraction worldwide, it underscores the need for ongoing research, collaboration, and best practices to harmonize environmental responsibility with HR processes.

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