MLA
Pinto, Filipe Mota. "Database Marketing Process Supported by Ontologies: An Oil Company Distribution Network Case Study." E-Marketing: Concepts, Methodologies, Tools, and Applications, edited by Information Resources Management Association, IGI Global, 2012, pp. 259-282. https://doi.org/10.4018/978-1-4666-1598-4.ch017
APA
Pinto, F. M. (2012). Database Marketing Process Supported by Ontologies: An Oil Company Distribution Network Case Study. In I. Management Association (Ed.), E-Marketing: Concepts, Methodologies, Tools, and Applications (pp. 259-282). IGI Global. https://doi.org/10.4018/978-1-4666-1598-4.ch017
Chicago
Pinto, Filipe Mota. "Database Marketing Process Supported by Ontologies: An Oil Company Distribution Network Case Study." In E-Marketing: Concepts, Methodologies, Tools, and Applications, edited by Information Resources Management Association, 259-282. Hershey, PA: IGI Global, 2012. https://doi.org/10.4018/978-1-4666-1598-4.ch017
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