MLA
Kılınç, Ugur. "Create It! Extend It!: Evolution of Comics Through Narrative Advertising." Narrative Advertising Models and Conceptualization in the Digital Age, edited by Recep Yılmaz, IGI Global, 2017, pp. 117-132. https://doi.org/10.4018/978-1-5225-2373-4.ch007
APA
Kılınç, U. (2017). Create It! Extend It!: Evolution of Comics Through Narrative Advertising. In R. Yılmaz (Ed.), Narrative Advertising Models and Conceptualization in the Digital Age (pp. 117-132). IGI Global. https://doi.org/10.4018/978-1-5225-2373-4.ch007
Chicago
Kılınç, Ugur. "Create It! Extend It!: Evolution of Comics Through Narrative Advertising." In Narrative Advertising Models and Conceptualization in the Digital Age, edited by Recep Yılmaz, 117-132. Hershey, PA: IGI Global, 2017. https://doi.org/10.4018/978-1-5225-2373-4.ch007
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