Consumers' Attitudes Towards Using Food Delivery Apps

Consumers' Attitudes Towards Using Food Delivery Apps

Copyright: © 2023 |Pages: 14
DOI: 10.4018/978-1-6684-9094-5.ch005
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Abstract

The objective of this study is to find out consumer behavior toward food delivery apps. Analysis shows the most popular app consumers use to order food online, and there are several reasons why the authors think it's the best. Through this study, the authors focused on the factors that most contributed to this change and asked whether people still choose to eat out and if so why. This study aims to determine whether purchasing food online is as simple as downloading a restaurant delivery app and choosing the items you wish to get.
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