MLA
Yang, Yinghui. "Behavioral Pattern-Based Customer Segmentation." Encyclopedia of Data Warehousing and Mining, Second Edition, edited by John Wang, IGI Global, 2009, pp. 140-145. https://doi.org/10.4018/978-1-60566-010-3.ch023
APA
Yang, Y. (2009). Behavioral Pattern-Based Customer Segmentation. In J. Wang (Ed.), Encyclopedia of Data Warehousing and Mining, Second Edition (pp. 140-145). IGI Global. https://doi.org/10.4018/978-1-60566-010-3.ch023
Chicago
Yang, Yinghui. "Behavioral Pattern-Based Customer Segmentation." In Encyclopedia of Data Warehousing and Mining, Second Edition, edited by John Wang, 140-145. Hershey, PA: IGI Global, 2009. https://doi.org/10.4018/978-1-60566-010-3.ch023
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