Anthropology and Ethnography in Organizations

Abstract

This study aims to analyze some of the theoretical, conceptual, and methodological implications between organizational anthropology and ethnography. Starting from the assumption that ethnographic analysis and interpretive research in organizational anthropology has an emergent and symbolic role rooted in social processes and without a priori assumptions, with explanations and categories defined by organizational actors. This is a part of the continuous changes that the organizations around the world are facing, like the Covid 19 pandemic that changed the way of working, modifying many of the rituals, symbols, behaviors, and employee's collaboration in this new era of the virtualization. The method used is based on analytical and descriptive questions from the theoretical and empirical review of the literature that leads to reflective analysis. It is concluded that ethnographic methodology is pertinent to be used in the analysis of its interactions with organizational anthropology as a new specialty in organizational studies.