As the world faces pressing environmental challenges, the role of green entrepreneurs in driving positive change and creating a more sustainable future is becoming increasingly vital. Moreover, green and sustainable entrepreneurship has garnered significant attention in recent years due to growing environmental concerns, regulatory pressures, and shifting consumer preferences. Indeed, the increasing attention on green and sustainable entrepreneurship reflects a broader shift towards a more environmentally conscious and socially responsible approach to business. On the other hand, Digitalization plays a pivotal role in advancing sustainability efforts within green entrepreneurship. In other words, digitization empowers green entrepreneurs to develop innovative solutions, reach wider audiences, and drive positive environmental impact. By harnessing the power of technology, they can create businesses that are both profitable and sustainable, contributing to a greener and more resilient future.
This book will aim to provide relevant theoretical frameworks and the latest empirical research finding in the green entrepreneurship area in the age of digital technology. It will be written for professionals who want to improve their understanding of topics of digitization and green entrepreneurship, as well as academics in an international context in the age of digital transformation.