MLA
Hakimi, Wafa Belkahla, and Amira Mehdi. "Testing the Impact of Social CRM on Firm Performance: The Role of Customer Engagement, Innovation Performance and Social Media Use." IJCRMM vol.11, no.2 2020: pp.71-85. http://doi.org/10.4018/IJCRMM.2020040105
APA
Hakimi, W. B. & Mehdi, A. (2020). Testing the Impact of Social CRM on Firm Performance: The Role of Customer Engagement, Innovation Performance and Social Media Use. International Journal of Customer Relationship Marketing and Management (IJCRMM), 11(2), 71-85. http://doi.org/10.4018/IJCRMM.2020040105
Chicago
Hakimi, Wafa Belkahla, and Amira Mehdi. "Testing the Impact of Social CRM on Firm Performance: The Role of Customer Engagement, Innovation Performance and Social Media Use," International Journal of Customer Relationship Marketing and Management (IJCRMM) 11, no.2: 71-85. http://doi.org/10.4018/IJCRMM.2020040105
Export Reference
![Mendeley](https://coverimages.igi-global.com/images/mendeley.png)