During the late 2000, the CRS formulated a strategic plan for road safety, based on the work carried out by the ORS, which was adopted by the WA government in 2009. “Towards Zero: Getting there together 2008-2020” contains strategies that aim to reduce road deaths and serious injuries on WA roads. The road map to achieving community participation (i.e., getting there together) is provided by another body within the WA government, namely the Office of e-Government (OEG). This body requires each agency to transform its approach to one that is citizen centric. It laid out a staged-approach which guides the agency to move from a mere static web presence to one that offers online access of services and transactions and then to reach a transformation stage in which strong relationships are developed between itself and the public.