Achieving the Sustainable Development Goals Through Corporate Sustainability in a Private Banking Organization

Achieving the Sustainable Development Goals Through Corporate Sustainability in a Private Banking Organization

Sharmin Taskin, Amna Javed, Youji Kohda
Copyright: © 2024 |Pages: 15
DOI: 10.4018/IJABIM.335096
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Abstract

Corporate sustainability (CS) has drawn the attention of academics and practitioners as a way to achieve profitable businesses without negatively impacting society. However, financial business organizations have not adequately realized the importance of CS in meeting sustainable development goals (SDGs). Thus, it is unclear how the financial sector will achieve the SDGs using CS. All 17 goals are essential, but achieving them depends on which CS issues the organization prioritizes. This study uses a qualitative case study to investigate the use of CS to achieve SDGs at financial corporations. Interviews were conducted with five respondents from City Alo, an SME banking segment of City Bank in Bangladesh, and 15 women entrepreneurs engaging with this organization to receive entrepreneurship education through a bank–university collaboration. The results show that the private banking organization achieved seven SDGs by prioritizing appropriate CS issues.
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Introduction

Corporate sustainability (CS) is becoming an essential component of the corporate world. Brundtland (1987) introduced the CS idea for long-term economic growth, environmental responsibility, and social equality in organizational management. Many stakeholders are interested not only in organizations’ financial performance but also in their socioenvironmental performance (Horisch et al., 2014), so firms are deploying additional resources to increase the viability of CS (Cucek et al., 2012). CS presents a framework in which the organization, directly and indirectly, meets the needs of shareholders without depriving stakeholders. In addition to the economic, social, and environmental dimensions, CS focuses on interrelationships in the operation, production, marketing, and management domains (Lozano et al., 2015). CS has captured the attention of academics and business practitioners, so it is critical to focus on understanding the CS implementation process. Furthermore, most research emphasizes business practices to achieve environmental sustainability (Delmas et al., 2013). Less research has focused on understanding the attainment of other goals, such as social equality. Sustainability practices in the banking sector have become relevant due to increased awareness of environmental, social, and governance challenges and the financial industry’s role in resolving these concerns. A growing interest in CS has been prompted by research that examines the subject from the perspective of banking management (Aras et al., 2018; Jan et al., 2023).

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