Vaishali Mahajan

Vaishali Mahajan currently serves as an Associate Professor in Marketing Department at Symbiosis Centre for Management and Human Resource Development, Symbiosis International (Deemed), Pune. Her research interests are in service marketing.

Publications

Technology and Sustainable Business Practices as Enablers for Startups Scalability
Kannan Rajagopal, Vaishali Mahajan. © 2024. 21 pages.
Overcoming the traditional process and practices, the new generation start-ups have set themselves into the track of success with the effective utilization of the technology and...
Infrastructure Development in Education for Building the Knowledge Foundation
Vaishali Mahajan, Kannan Rajagopal. © 2024. 16 pages.
Education is the cornerstone of societal progress, and the infrastructure supporting it plays a pivotal role in shaping the learning experiences of students and the effectiveness...
Governance Practices in Higher Education
Kannan Rajagopal, Vaishali Mahajan. © 2023. 22 pages.
India has always been a nation of academics with a major population being lifelong learners. In the past, it has been renowned for its scholars and universities such as Taxila...
International Organizations' Aid for Educational Transformation and Inclusive Development
Kannan Rajagopal, Vaishali Mahajan. © 2022. 24 pages.
There has been several research studies and articles on foreign aid for education which predominantly deliberates on the aspects that really works effectively in favor of aid and...
Human Resource Management Strategies of the Indian Information Technology Sector Post-Pandemic
Kannan Rajagopal, Vaisahli Mahajan, Krishna Chandan Ayyagari. © 2021. 20 pages.
The objective of this chapter is to discuss the changes incorporated in the human resource management strategies post-pandemic situation owing to the COVID-19 pandemic which has...
Current and Post-COVID-19 Impact on SME Business Growth and Sustainability Trajectory
Kannan Rajagopal, Vaisahli Mahajan. © 2021. 24 pages.
This chapter attempts to study the COVID-19 pandemic's impact on business success and failure with an emphasis on small and medium-sized enterprises (SMEs). The other prime...