Teresa Guarda

Teresa Guarda received her PhD in Systems and Information Technologies in 2015 from Minho University. She is a researcher in ALGORITMI Research Centre of Minho University, Portugal, (research team Intelligent Data Systems (IDS), Information Systems and Technologies (IST) R&D group); is a member and responsible for Conferences and International Relations of the interdisciplinary research group BITrum. She already has relevant indexed publications in the main research topics: Pervasive Systems, Marketing Intelligence, Intelligent Decision Support Systems, Intelligent Systems, Business Intelligence, Crowdsourcing, Data Mining and Knowledge Discovery, Data Security, Information Science, Smart Destinations, Internet-of-Things, Computer Theory, Knowledge Management, Cybersecurity, Applied Social and Educational Technologies. She has also been organizer of several conferences and workshops, and reviewer of many indexed journals and conferences in these topics. She has been a professor and researcher in different academic institutions in Portugal since 1991; currently is Director of the CIST Research and Innovation Center, Faculty of Systems and Telecommunications, Santa Elena Provincial State University (Ecuador); and visiting Professor at Security and Defense Department of Universidad de las Fuerzas Armadas (Ecuador).

Publications

Digital Marketing Strategies and Models for Competitive Business
Filipe Mota Pinto, Teresa Guarda. © 2020. 240 pages.
Modern marketing practices have evolved to become a dynamic meeting point for technology practitioners and business professionals. Digital technologies have added a new paradigm...
Digital Influencers and Follower Behavior: An Exploratory Study
Isabel Maria Lopes, Maria Isabel Ribeiro, António Fernandes, Teresa Guarda. © 2020. 22 pages.
The advent of new technologies, the massification of internet access, the availability of personal computers in the market, and the entrance of smartphones into citizens'...
Internet of Things in Pervasive Healthcare Systems
Teresa Guarda, Maria Fernanda Augusto, Oscar Barrionuevo, Filipe Mota Pinto. © 2018. 10 pages.
Throughout the stunning development of wireless communication technologies, sensors and wireless sensor networks (WSN) are being used in almost every area, such as in healthcare...